





As always, we started with the preparation of the semantic core and its implementation on the site, of course, we did not touch those pages and queries for which we already had good positions, we used only pages that did not bring traffic in optimization. And where there were positions, we only made clarifications through meta tags (if symbols allowed), h1-h3, text, altos and linking.
According to the reference, an anchor sheet was compiled for building up. The link mass was growing mixed, with a larger percentage of catalogs, stolen links, followed by aggregators and, to a lesser extent, commercial links.
According to the content, there were empty categories. We made a content plan and every month, the copywriter wrote texts using key queries that already had positions and could be strengthened and given growth through texts. The client himself was also engaged in writing additional texts for articles, according to our technical specifications.
Technically, all duplicates, empty meta tags and h1-h2 have been fixed. All the empty altos have been filled in, mirrors have been removed, directives have been added to the robot, and the site map has been updated.











